The timing of the snow has a larger role than usual. With it being so warm in recent weeks, and months for that matter, ground temperatures are rather high. A large portion of the snow will come at night which only amplifies the efficiency of snow accumulation on the surface. It will take a bit to accumulate on pavement, but the temperature and snow rate should overcome the warmer pavement temperatures relatively quickly.
Regarding timing, the storm looks to really ramp up by Friday afternoon. After about 12:00, a band of heavier snow will begin to train over central Iowa through Southern Wisconsin and Lower Michigan. Most of the snow will fall Friday evening into Saturday morning across these areas. This sets up a couple snowy college football games, such as the Northwestern @ Wisconsin games on Saturday. Otherwise, the map should give a general idea when the snow will begin to coast grassy surfaces!
Behind the system winds kick up out of the northwest and usher in cold air from Canada, here is a look at low temperatures for your Sunday. Very cold!...especially with fresh snow cover, off the 12z GFS model. It could be short lived however, as a surge of warm air is possible around Turkey Day! Maybe 15-25 degrees above average!